proposal to the client

CINATUR’s proposal to the market is based on some very basic points which are, at the same time, fundamental ones:

  • COMMITMENT TOWARDS OUR CLIENTS
  • RELIABILITY IN ALL ASPECTS OF THE SERVICE
  • TOTAL CONTROL OF THE PROCESS AND ASSURANCE OF QUALITY

Knowing our clients’ problems:

CINATUR doesn’t only know how to do a good job but also knows and understands its clients’ difficulties.

Fresh fruit, as well as other fruit and vegetable specialities, are products which flow, ripen and evolve and which allow very limited storage, so there is a need for them to be very directly and transparently channelled towards the final consumer.

On many occasions, this is our clients’ chief concern:

What is the way to ensure the supplying of the sales outlets which in turn have to manage things in such a way that there is always a sufficient amount of the products which, at the same time, have optimal characteristics regarding freshness, appearance and quality and are always on offer at the most competitive price?

If we add to this the difficulties involved with respect to logistics, labelling, certificates of quality, merchandising, new ways of packaging and an infinite amount of further nuances which make up an offer at a sales outlet, we can see that our clients have rather a difficult task to carry out.

CINATUR understands these needs and, for that very reason, does not only provide a wealth of fruit that is consistent in quantity and quality but also brings you technical know-how and specialised work. 

CINATUR’s capabilities:

This demanding proposal to the market for its part is supported by three great pillars:

The production capacity of CINATUR’s members and collaborators, which make a contribution with their buying capacity in the fields, their production and their service and this is all placed at the disposal of our clients. This capability provides the client with a great sense of confidence along with controlling the whole process and enabling the programming of loads that make up a whole campaign, with its diverse varieties.

Reliability in ensuring quality: For their part, the members of CINATUR are certified in different ISO categories and rules, which guarantees the traceability of the fruit from the field where it is picked all the way through to the final consumer as well as constant quality in compliance with the cargo logbooks which are indicated to us by the client. Similarly, CINATUR is a pioneering company in their certification of the ISO 22000, which guarantees the harmlessness and nutritious health of all the products that are placed at the disposal of our clients.

Work team: Lastly, CINATUR has a highly professional team of people, who have ample experience and who, in most cases, at some point in their professional lives have carried out the very same tasks which our clients are currently facing.

CINATUR is a lot more than just another supplier; it is a business partner for your commercial activity, an efficient collaborator and has a vocation for service.